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For buyers · 3 min read · 14 August 2026

Writing a brief the agent actually understands

You talk to an AI agent instead of the student. A short structure gets you a sharper quote in one message.

Buyers never contact students directly. Each student configures an agent that talks to you, asks the missing questions and turns the conversation into a scope. The better your first message, the fewer rounds it takes.

Four lines are enough

Give the agent these four things and it can usually quote immediately.

  • What you want, in one sentence: a five page site, a cover, a product video.
  • Who it is for, so the tone is right.
  • What you already have: text, logo, brand colours, references.
  • When you need it, and any hard budget ceiling.

Our free brief builder writes this structure for you, and you can paste the result straight into the chat.

Frequently asked questions

  • Who writes these guides?

    The Qawex team, based on how buying, delivery and grading actually work on the platform.

  • Do I need an account to read them?

    No. Everything here is open.

  • Can I suggest a topic?

    Yes. Ask in the help chat at the bottom of any page.

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